Lo Barato Cuesta.

“Cheap Costs You.”

“Lo barato cuesta.”

Mexican Folk Wisdom

Bargain hunting is endemic. And then we complain that the local store with excellent service and lots of variety is vanishing. That is the long term cost of being cheap. But there is also an immediate cost. To sell it cheaper somebody has to make it cheaper or service it cheaper or reduce the number of options. And whatever it is if you buy it because it was cheaper you are much more likely to be disappointed. I like the idea of reassuringly expensive.

Note there is an exception for seasonal products. There is a week or two in the spring when asparagus is ripe, delicious and cheap. Same for squash one week in June and sweet corn in July and August. But in general lo barato cuesta.

I found this in Gustavo Arrellano’s Weekly Canto definitely worth subscribing to.

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