At my local Whole Foods they are selling Function: Urban Detox. It is juice with implications. They are not allowed to make claims. The implications is that you need to drink this juice to live a healthy life in the city. Who will buy it? I thought there was a recession?
You don’t have to hurry in. There is plenty.
My objection is that the existence of Urban Detox implies that living in the city is unhealthy. The evidence and my instinct indicate the opposite. Living in the city near good hospitals, clean water and sanitation make for longer healthier lives. Urban Detox is marketing itself by promulgating a myth.
To make a broader counter claim in the Urban Detox mode, a friend of mine has observed that the people who shop at Whole Foods and other “health food” stores look less healthy than the average person. Is there a casual relationship?
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I am guilty as charged with regard to the observation. Was in whole foods last week looking for figs, and some signs of improving health within the general store populace, failed on both counts.
Perhaps this is not a generally health place for otherwise healthy people, just a thought