{"id":2941,"date":"2010-03-12T13:17:28","date_gmt":"2010-03-12T21:17:28","guid":{"rendered":"http:\/\/simonburrow.com\/\/?p=2941"},"modified":"2010-03-20T05:40:18","modified_gmt":"2010-03-20T13:40:18","slug":"hat-stiffener","status":"publish","type":"post","link":"https:\/\/simonburrow.com\/?p=2941","title":{"rendered":"Hat Stiffener"},"content":{"rendered":"<p>A nice stiff baseball cap is every mans dream.\u00a0 On our trip to the Philippines last year we inadvertently came across the formula for a hat stiffening spray.\u00a0 We then created a name and marketing campaign for the product.\u00a0 It is called<\/p>\n<p style=\"text-align: center;\"><strong>Aussie Rules Hat Stiffener<\/strong><\/p>\n<p style=\"text-align: center;\"><a class=\"tt-flickr tt-flickr-Small\" title=\"P3050005\" href=\"http:\/\/simonburrow.com\/\/photos\/photo\/4447141843\/p3050005.html\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/i0.wp.com\/farm5.static.flickr.com\/4063\/4447141843_1df01777e3_m.jpg?resize=180%2C240\" alt=\"P3050005\" width=\"180\" height=\"240\" \/><\/a><\/p>\n<p style=\"text-align: center;\">The tag line is:<\/p>\n<p style=\"text-align: center;\"><strong>&#8220;Stiffer is Better&#8221;<\/strong><\/p>\n<p style=\"text-align: center;\">And the spokesperson is:<\/p>\n<p style=\"text-align: center;\"><strong>A very hot Australian Womens Surfing Champion<\/strong><\/p>\n<p style=\"text-align: center;\">If you want\u00a0 to try marketing this idea contact me and I&#8217;ll license the secret formula to you<strong>.<br \/>\n<\/strong><\/p>\n<p style=\"text-align: center;\"><strong><br \/>\n<\/strong>\n<\/p>\n<p style=\"text-align: center;\">\n<p style=\"text-align: center;\">\n","protected":false},"excerpt":{"rendered":"<p>A nice stiff baseball cap is every mans dream.\u00a0 On our trip to the Philippines last year we inadvertently came across the formula for a hat stiffening spray.\u00a0 We then created a name and marketing campaign for the product.\u00a0 It is called Aussie Rules Hat Stiffener The tag line is: &#8220;Stiffer is Better&#8221; And the [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[12,7],"tags":[53,52,51],"class_list":["post-2941","post","type-post","status-publish","format-standard","hentry","category-codger-divers","category-business-success","tag-marketing","tag-product-idea","tag-scuba"],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/p99jGb-Lr","jetpack_sharing_enabled":true,"jetpack_likes_enabled":true,"_links":{"self":[{"href":"https:\/\/simonburrow.com\/index.php?rest_route=\/wp\/v2\/posts\/2941","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/simonburrow.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/simonburrow.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/simonburrow.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/simonburrow.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2941"}],"version-history":[{"count":4,"href":"https:\/\/simonburrow.com\/index.php?rest_route=\/wp\/v2\/posts\/2941\/revisions"}],"predecessor-version":[{"id":2952,"href":"https:\/\/simonburrow.com\/index.php?rest_route=\/wp\/v2\/posts\/2941\/revisions\/2952"}],"wp:attachment":[{"href":"https:\/\/simonburrow.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2941"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/simonburrow.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2941"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/simonburrow.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2941"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}