Sears and Kodak
The news this month has stories about the death throws of Sears and Kodak. Both were iconic American companies and...
Tag: marketing
Deer Population Control
In the last decade in the Northeast deer have gone from being an enchanting, occasional sighting to being a pest. ...
November 17, 2011 Maxim
It’s really hard to design products by focus groups. A lot of times, people don’t know what they want until you...
Spanx Improvement
Spanx are not girdles or corsets. Spanx are body shapers. And they are extremely popular. The Codger Divers,...
October 18, 2010 Maxim
"The goal of marketing is to "get more people to buy more of your stuff, more often, for more money, more efficiently...
October 11, 2010 Maxim
If you are in business you are a farmer. "Plant the seeds of business today so that you can have a plentiful harvest...
Hundred Year Roads
My daughter Rebecca is a structural engineer so I was thinking about how one could make money engineering roads. I...
Hat Stiffener
A nice stiff baseball cap is every mans dream. On our trip to the Philippines last year we inadvertently came across...
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