Think about Michelin’s claim “our best standard …tire ever.”
maybe the bar is low, maybe “standard” is a term of art.
Whatever, it means nothing.
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1 thought on “An Empty Claim”
Norman Lefkowitz
The Gold standard is now “no standard”.
A standard is the offspring of a judgement call.
Musn’t be judgemental; we all have the right to fail, but no right to surpass.
The Gold standard is now “no standard”.
A standard is the offspring of a judgement call.
Musn’t be judgemental; we all have the right to fail, but no right to surpass.
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